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Best Guide to Sustainable Seafood

Best Guide to Sustainable Seafood: simply ask, “Is it from New Zealand?”
Under New Zealand’s world-leading fisheries management regime, the QMS (quota management system), there’s no need to guess or ponder what fish is sustainable. If any fish stock was threatened or at unsustainable levels, the New Zealand government would reduce the TACC (total allowable commercial catch) to zero – and it would no longer be on sale your seafood store or supermarket.

So if you want to know which fish is ‘safe’ then just check if it’s New Zealand seafood.

New Zealand’s hoki fishery has just been re-certified by the Marine Stewardship Council and was the first fishery in the world to gain this exacting qualification.

In 2007 the Minister of Fisheries allocated more than $4 million to securing sustainability certification for New Zealand’s entire fisheries. This demonstrates the government’s high level of confidence in the QMS and the long-term sustainability of our fisheries.

New Zealanders can be justifiably proud of the reputation that our seafood has for being sustainably managed.

“So it’s that simple. If you want a guide to choosing sustainable seafood – just ask one easy question: is it New Zealand seafood? ”
Have you seen the Great Fish Guide? This informative wallet-size card is a must have when doing your weekly shop or visiting your local fish retailer. For more information on the Great Fish Guide »

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